My Dolce Vita Sogno

Live Your Dolce Vita Dream in Rome

Discover the timeless beauty of Rome through an experience that brings together Italian fashion, secret corners of the city, and a private panoramic ride in an iconic electric Fiat 500. My Dolce Vita Sogno is created for guests who want to go beyond a simple visit and truly feel the elegance, atmosphere, and cinematic magic of La Dolce Vita.

Begin at the My Dolce Vita Showroom

Your experience starts at the My Dolce Vita showroom, located in the heart of Rome. Here, you will enter a world of Italian style and choose your complete look from a carefully curated collection of outfits and accessories.

Dress-up options are available for men, women, and children, allowing each guest to create a look that feels personal while capturing the refined charm of classic Italian elegance.

You can select from clothing, shoes, jewellery, sunglasses, hats, scarves, bags, and other accessories, putting together every detail before stepping out into the city.

Add the Final Touches

Before your Dolce Vita journey begins, you will have access to a professional make-up station equipped with mirror, lights, and styling accessories. It is the perfect space to refresh your make-up, fix your hair, and complete your look before heading into Rome.

For guests who would like an even more polished preparation, hair and make-up services can also be arranged on request at one of Rome’s historic salons.

Walk Through Rome’s Hidden Cinematic Corners

Once you are ready, the first part of the experience takes you on a 1.5-hour walk through hidden alleys, elegant streets, and beautiful corners of Rome’s historic centre.

The route is designed to reveal the city’s most charming and photogenic side, far from the feeling of a standard walking tour. Instead, it is a stylish journey through intimate, atmospheric places that show Rome at its most authentic, elegant, and cinematic.

Continue in Style in an a Vintage Electric eFiat 500

After the walking experience, your Sogno continues with a 2-hour private Dolce Vita Tour aboard a vintage electric Fiat 500.

With your private driver, you will follow a fixed panoramic itinerary through some of Rome’s most iconic landmarks, grand streets, and unforgettable viewpoints. It is a unique way to admire the Eternal City while enjoying the charm and style of a true Dolce Vita moment.

Fiat 500 Itinerary

• Pantheon

• Piazza Colonna

• Via del Corso

• Trevi Fountain

• Quirinal Palace

• Imperial Fora – Monti

• Colosseum

• Giardino degli Aranci

• Bocca della Verità

• Theatre of Marcellus

• Piazza Venezia

Optional 2-Hour Paparazzo Service

To make the experience even more special, you can add an optional 2-hour paparazzo service.

A professional photographer will discreetly accompany you during the experience, capturing natural, elegant, and cinematic moments as you walk through Rome and enjoy your ride in the vintage Fiat 500.

This optional service turns your day into a true Dolce Vita scene, creating stylish and emotional memories that you can keep, share, and relive.

Tour Details

Meeting point: Via Metastasio 18
Dress-up options: available for men, women, and children
Walking portion: 1.5 hours
Fiat 500 tour: 2 hours

Experience Rome in True Dolce Vita Style

Created for travellers who want more than a classic tour, My Dolce Vita Sogno celebrates Rome’s beauty, fashion, atmosphere, and cinematic soul in one elegant and unforgettable experience.