Dress like an Italian Star: the Ultimate Dolce Vita Experience

Dress like an Italian Star: the Ultimate Dolce Vita Experience

Experience the timeless allure of Rome with a journey that blends fashion, hidden corners of the city, and a private panoramic ride aboard an iconic eFiat 500. This exclusive launch offer is perfect for those who wish to go beyond traditional sightseeing and fully embrace the elegance, atmosphere, and cinematic essence of La Dolce Vita.

Start at the My Dolce Vita Showroom

Your experience begins at the My Dolce Vita showroom in the heart of Rome, where you will step into an atmosphere inspired by the golden age of Italian style. Here, you will rent from a carefully curated selection of Dolce Vita-inspired clothing and accessories for men, women, and children, creating a look that reflects your personality while capturing the elegance of classic Italian charm.

You may choose from pieces such as clothing, shoes, jewellery, sunglasses, hats, scarves, and bags, allowing you to complete your look with refined details before setting out into the city.

Perfect Your Look Before Heading Out

Before leaving the showroom, you will also have access to a professional make-up station, complete with mirror, lights, and styling accessories, ideal for refreshing your make-up, adjusting your hair, and adding the final touches to your look.

For an even more polished result, hair and make-up can also be arranged on request.

Stroll Through Hidden and Photogenic Rome

Once ready, you will enjoy a 1.5-hour walking experience through hidden alleys, elegant streets, and picture-perfect corners of Rome’s historic center, chosen to reveal the city’s most charming and cinematic side. Rather than a standard walking tour, this is a stylish exploration through intimate and atmospheric locations that showcase Rome at its most authentic, elegant, and photogenic.

Continue Your Experience Aboard an Iconic eFiat 500

Your journey then continues with a 2-hour private Dolce Vita Tour aboard a vintage electric Fiat 500, offering a truly distinctive way to admire the Eternal City. Accompanied by your private driver, you will follow a fixed itinerary through some of Rome’s most iconic landmarks, grand avenues, and unforgettable viewpoints.

Fiat 500 Itinerary

• Pantheon

• Piazza Colonna

• Via del Corso

• Trevi Fountain

• Quirinal Palace

• Imperial Fora – Monti

• Colosseum

• Giardino degli Aranci

• Bocca della Verità

• Theatre of Marcellus

• Piazza Venezia

Optional 2-Hour Paparazzo Service

To make the experience even more special, you can add our optional 2-hour paparazzo service. A professional photographer will discreetly accompany your experience, capturing spontaneous, elegant, and cinematic moments as you walk through Rome’s charming streets and ride aboard your vintage Fiat 500. More than a simple photo service, it is a way to turn your day into a true Dolce Vita scene — filled with style, emotion, and timeless memories to relive and share.

Tour Details

Meeting point: Via Metastasio 18

Dress-up options: available for men, women, and children

Walking portion: 1.5 hours

Fiat 500 tour: 2 hours

An Unforgettable Dolce Vita Journey

Created for travelers seeking more than a classic tour, this experience brings together Rome’s beauty, fashion, and cinematic spirit in one unforgettable journey.